ABOUT
THE GOOD
TRADE

 

Founded in Los Angeles in November 2014, The Good Trade is a digital media and lifestyle brand covering sustainable fashion and lifestyle.

Created for those seeking to live an inspired and intentional life, The Good Trade was built on the fundamental idea that consumers are capable of driving significant social change through their everyday purchases, consumer preferences and lifestyle choices.

Thank you, dear reader, for your interest in conscious living and in our work! 🌿 

 

The Good Trade is the premier online destination for conscious women and men—covering conscious fashion, beauty, food, wellness, travel and lifestyle. 

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Day to day, you'll find us in our Echo Park studio writing, creating and drinking all the tea. 

 
 
 
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AmyAnn Cadwell
Co-Founder & CEO

Meet Our TEAM

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Blake Cadwell
Co-Founder

 
 

Emily Torres
Managing Editor

Courtney Jay Higgins
Associate Editor

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Belinda Cai
Assistant Editor

Celeste Scott
Social Media Coordinator

Henah Parikh
Staff Writer

Kayti Christian
Staff Writer

Sarah Spoljaric
Staff Writer

 

Kassia Binkowski
Contributor

Kathleen Elie
Contributor

Audrey Stanton
Contributor

 

Katherine Oakes
Contributor

Leah Thomas
Contributor

Alice Zhang
Contributor