
5 Clean Eyeshadows Made With Natural Ingredients
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Whether we’re giving ourselves a full and dramatic look or aiming for an au naturale aesthetic, our eyeshadow can change with every mood and move we make. The options are endless: matte, metallic, subtle, shimmery, bright, bold! Still, instead of using just any eyeshadow, we’re opting for palettes made with natural and organic ingredients. Our skin absorbs what we put on it, so we want the best.
For a totally natural beauty cabinet, check out these organic makeup brands, our favorite mascaras and foundations and complete the look.
Best Overall | Most Affordable | Most Options
1. ILIA Beauty
Best For | Warm nudes
Natural Ingredients | Zinc, jojoba seed oil, honeysuckle flower extract
Price | $40
If you’re looking for a palette that can be used both day and night, opt for the palettes from ILIA Beauty. The colors—“Grace” is a soft gold pearl while “Hunter” is a deep brick red—are highly pigmented and come in a variety of matte, metallic, or satin finishes. The talc-free formula also includes natural antioxidant vitamin E and nourishing jojoba oil for a buttery, crease-proof look. Whether you’re opting for soft eyes in the office or a smoky eye after work, you can build layers of beautiful colors.
Also available at:
Credo
Follain
The Detox Market


2. 100% PURE
Best For | Soft, neutral colors
Natural Ingredients | Rice starch, rosehip seed oil, avocado butter, natural mineral stones & fruit extracts
Price | $20–$55
If you’re looking for soft, neutral colors to add to your makeup drawer, look no further than 100% PURE’s award-winning eyeshadows. Beloved and praised by hundreds of customers, these shadows are made with vitamin-rich fruit and vegetable pigments (instead of synthetic dyes) to create stunning and shimmery colors. Best of all, the shadows include colors for all kinds of skin types.


3. Well People
Best For | Versatility
Natural Ingredients | Mica, jojoba seed oil, grapeseed oil, rice starch, olive oil
Price | $22
Want to go from natural to runway-ready all with one collection? You’ll be pleasantly surprised by Well People‘s affordable eye shadows. Made with vegan ingredients and organic botanicals, these colors add a gorgeous shimmer to your look, morning or night. We love how these shades are universally flattering and don’t crease!
Also available at:
Credo
Target


4. Sappho
Best For | Plastic-free compact
Natural Ingredients | Mica, calendula, chamomile flowers, jojoba seed oil, argan, thyme, rosemary oil
Price | $21
We’re adding a little twist to this list with a refillable shadow option. Sappho is a natural and organic cosmetic brand with compact palettes perfect for the DIY-er who wants to handpick their own colors. The paper compacts are sold unfilled, so you’ll need to order shadows separately. This compact (size square) can hold up to nine shadows, which means you can build the color scheme of your dreams. Eco-friendly, reusable, and recyclable. Swoon!
Also available at:
The Detox Market


5. Credo
Best For | One stop shop for clean beauty brands
Natural Ingredients | Natural pigments and minerals, including vegan options
Price Range | $34–$88
If you’re looking to take the homework out of finding clean beauty brands, Credo is the marketplace for you! Let Credo do the vetting for you, and peruse brands that are nontoxic and cruelty free, chockfull of natural pigments and minerals. It’s also easy to find vegan options! Enjoying a dramatic look that won’t harm the planet, animals, or your skin and discover clean brands like Athr Beauty and their Desert Sunset Palette, which features shimmery, matte, metallic, and duo-chrome hues that are all clean and bold.


Featured image by Ilia